Located on the mezzanine floor of Tabuk Park Mall, the store spans over 1,800 square meters and represents one of IKEA’s innovative models designed to make the brand more accessible and convenient for local communities. This allows customers to shop closer to their homes and daily routes. The store features an extensive range of more than 4,000 products, alongside services such as in-store pickup, home delivery, and furniture assembly, ensuring a seamless and convenient shopping experience.

Upon entering the store, visitors are welcomed by the IKEA Café, offering light meals and beverages inspired by Swedish cuisine in a comfortable and inviting atmosphere. The Tabuk Park store also highlights IKEA’s commitment to sustainability, showcasing eco-friendly products and solutions that support the brand’s global goal of promoting sustainable living at home.

With 11 stores across the Kingdom, IKEA Alsulaiman continues its ambitious expansion plan in Saudi Arabia, aiming to make its products and services accessible to millions of customers. The opening of the Tabuk store underscores this commitment, delivering a unique experience that blends innovation, functionality, and affordability for the residents of this vibrant region of the Kingdom.

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With the presence of the Mayor of Madinah and prominent figures, the new store inaugurated enhancing economic growth and offering a unique shopping experience for residents

Madinah, November 4, 2024 – IKEA Alsulaiman has officially opened its new store in Madinah, with the presence of His Excellency Eng. Fahad bin Mohammed Al-Belaihshi, the Mayor of Madinah. This launch marks a significant step in Alsulaiman Group’s sustainable expansion journey within the Kingdom.

The opening ceremony was attended by a number of distinguished guests, including His Excellency Dr. Ghassan Alsulaiman, Chairman of Alsulaiman Group; Saud Alsulaiman, Group CEO; and representatives from various government and private sectors. This new addition reflects a strong commitment to enhancing the retail sector within the region.

Strategically located on Qassim Road near the Haramain High-Speed Rail station, the new IKEA store spans over 18,000 square meters, making it an accessible and convenient destination for IKEA customers in Madinah. With this opening, the number of IKEA customer meeting points across Saudi Arabia rises to 11, including stores and planning studios, strengthening IKEA Alsulaiman’s presence in the Saudi market.

The store features three floors, housing a main showroom, market hall, a self-service area, a restaurant, and a dedicated play area for children “Småland”. Complete with over 350 parking spaces, the new IKEA store offers customers a one-stop shopping experience with more than 7,000 home furnishing products, including furniture, accessories, and more.

Commenting on the opening, Saud Alsulaiman, CEO of Alsulaiman Group, stated: “The opening of IKEA Madinah store is a key milestone in our ambitious expansion strategy across the Kingdom. We are committed to delivering a world-class shopping experience that meets our customers’ expectations while also contributing to the local economy by creating jobs and promoting sustainable development. We are proud to play a role in the economic growth of this blessed city.”

Samer Sayegh, CEO of IKEA Alsulaiman, added: “Opening our new store in Madinah reflects our commitment to offering an innovative and modern shopping experience for our customers, with a strong focus on sustainability and quality. We strive to provide high-quality products at competitive prices and create a comfortable, inclusive environment suitable for all family members. Madinah has always been a strategic destination for us, and we are excited to serve its community.”

The project was developed by Ehteraf Real Estate Development, a subsidiary of Alsulaiman Group, serving as a model for sustainability. The store integrates advanced eco-friendly solutions, such as solar power that supplies 15% of its energy needs, energy-efficient LED lighting, a water recycling station, and a gray water treatment facility. Its innovative multi-layered polyethylene facade also minimizes heat loss and reduces the impact of temperature fluctuations inside the store.

In addition to offering home furnishing solutions, the new IKEA store plays a significant role in supporting the local economy by generating over 1,000 direct and indirect job opportunities, with a Saudization rate exceeding 70%. This project aligns with Alsulaiman Group’s vision to contribute to the development of Madinah and to elevate the quality of services available to residents and visitors alike.

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The memorandum aims to build a strategic relationship between both parties to strengthen the role of the cooperative sector in economic and social development by providing support, facilitation, and overcoming obstacles. This will help establish and operate specialized cooperatives to empower the target groups within the framework of economic empowerment across various regions of the Kingdom. The partnership will focus on development projects and raising awareness of the cooperative sector’s culture, contributing to the achievement of shared strategic objectives. Additionally, the agreement includes training and qualification programs for the target groups to help them enter the labor market.

As part of the partnership activation, the “Food Services Cooperative” has been established to empower productive families in the field of food preparation. The cooperative aims to enhance the individual capabilities of its members, provide sustainable job opportunities, and improve the quality of services and products offered. These efforts significantly contribute to achieving economic and social development while promoting the spirit of cooperation and integration within the community.

Through this memorandum, Alsulaiman Group and the Ministry of Human Resources and Social Development aim to achieve the objectives of a national vision that seeks to make cooperatives one of the key contributors to the national economy by 2030. This is due to the importance of cooperatives in improving the economic and social standard of living. The Ministry plays a key role in unifying efforts, providing support and facilitation, and enabling the private sector to participate in social responsibility, empowering the target groups to benefit and contribute to building sustainable cooperative models.

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This significant announcement was made during a pledge signing event in Jeddah, attended by the CEOs of the newly inducted mentees who signed a formal pledge, affirming their unwavering commitment to implementing sustainable business practices and supporting the Kingdom’s ambitious goal of achieving net-zero emissions by 2060. This event marks a pivotal step in their journey toward creating lasting environmental and social impact.

The Sustainability Champions Program, under the patronage of MEP, was officially launched during the World Economic Forum Special Meeting in Riyadh last April. The program is designed to mentor leading organizations, providing them with the expertise, resources, and guidance necessary to embed sustainability into their core operations.

Saud Alsulaiman, CEO of Alsulaiman Group, expressed his enthusiasm: “We are honored to welcome these esteemed organizations as mentees of the Sustainability Champions Program. Their pledge today is not just a commitment but a declaration of intent to reshape their industries and contribute to a sustainable future for Saudi Arabia. Together, we are building momentum for meaningful change, and Alsulaiman Group is proud to mentor and support them on this transformative journey.”

As a Sustainability Champion recognized by MEP, Alsulaiman Group, in partnership with Sustainability Excellence, a leading sustainability consultancy, plays a vital role in fostering collaboration, knowledge-sharing, and innovation, empowering companies to align their operations with the principles of sustainability and the Kingdom’s broader Vision 2030 objectives.

Saudi Arabia’s Vision 2030 includes a bold sustainability agenda that seeks to diversify the nation’s economy while ensuring the protection of natural resources for future generations. The Vision emphasizes renewable energy, carbon reduction, and the promotion of sustainable business practices as key pillars in the Kingdom’s journey toward becoming a global leader in sustainability. The Sustainability Champions Program aligns with these ambitions, helping companies across the Kingdom achieve significant environmental, social, and economic progress. Together, through collective efforts, Saudi Arabia is paving the way for a future that balances economic growth with environmental stewardship.

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In last May, Alsulaiman Group signed an agreement with Circle K to establish a network of Circle K-branded fuel stations under the sponsorship of the Ministry of Energy, in line with the Ministry’s initiatives to enhance service center standards and attract global investment as part of Saudi Vision 2030.

With a target of expanding to more than 500 Circle K stations by 2030, Circle K Alsulaiman plans to invest over 700 million Saudi Riyal in the fuel station sector. This investment will not only expand Circle K’s network but also create new job opportunities and boost the local economy.

The acquisition of Mazaya Fuel, which is subject to obtaining regulatory approvals from the competent authorities, represents a major milestone for Circle K Alsulaiman. Known for its reliability and strong customer service, Mazaya Fuel’s network of stations will be gradually rebranded to Circle K, enhancing convenience and service quality for customers across Saudi Arabia.

Saud Alsulaiman, CEO of Alsulaiman Group, commented, “The acquisition of Mazaya Fuel is a significant step for Circle K Alsulaiman, underscoring our commitment to growth and innovation in the Saudi fuel station sector. We are enthusiastic about the opportunities this acquisition presents and are confident that integrating Mazaya Fuel will enable us to deliver outstanding value to our customers.”

Mohammed Alamri, Founder of Mazaya Fuel, remarked, “We are delighted to partner with Circle K Alsulaiman and contribute to the ongoing success of Circle K in Saudi Arabia. Our established network, combined with Circle K’s global standards and the resources of Alsulaiman Group, will establish a strong presence in the fuel retail market, both within cities and on regional roads. This partnership positions the combined strengths of both companies for remarkable growth in the sector.”

The combined strengths of Circle K Alsulaiman, and Mazaya Fuel position the alliance for remarkable growth in Saudi Arabia’s fuel station sector. This acquisition highlights Circle K Alsulaiman’s commitment to delivering unparalleled convenience, high-quality products, and exceptional service, contributing to the economic diversification goals outlined in Saudi Vision 2030.

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As part of the partnership, the ” Flow Progressive Logistics” logo will be prominently displayed on the shoulder of Al-Ittihad’s jerseys throughout the duration of the sponsorship.

This agreement comes at a time when Saudi sports are experiencing significant growth and unprecedented support from the wise leadership, led by His Royal Highness Crown Prince Mohammed bin Salman, who is spearheading the advancement of sports in general, and football in particular.

Saud Alsulaiman, CEO of Alsulaiman Group, highlighted the importance of this partnership, stating, “We are proud to be part of this journey with Al-Ittihad, a club that is not only a significant part of Saudi football history but also a key player in its future. This partnership is more than just a sponsorship agreement; it is a shared commitment to achieving greater success and enhancing the status of Saudi sports on the global stage.”

On his part, the Chairman of Al-Ittihad Club, Engineer Luay Mushabi, stated: “At Al-Ittihad Club, we are committed to creating an attractive investment environment for companies and organizations looking to leverage the immense value of our club, which is rooted in its rich history, present achievements, and unparalleled fanbase, as evidenced by our impressive attendance figures. Today, we are pleased to sign a sponsorship agreement with an outstanding national company like Flow Progressive Logistics, which has placed its trust in Al-Ittihad Club and its fans to achieve its goals through this partnership.”

This partnership also coincides with Flow’s celebration of its 10th anniversary, during which the company has established itself as one of the top 10 logistics companies in the Middle East, marked by concrete achievements and sustained growth.

“The partnership aims to strengthen Al-Ittihad’s position and provide robust support for its future endeavors, while also aligning with Flow’s vision of supporting the community and developing the sports environment in line with the goals of Vision 2030.”, Achraf Elilli stated.

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This agreement is a strategic component of the Ministry’s vision to enhance the services and fuel station sectors by inviting and opening the doors for leading global corporations to invest, aligning with policy enhancements and strategic development initiatives and transformation plans aimed at achieving the goals of Saudi Vision 2030.

Founded in 1951 in Texas, USA, Circle K is one of the world’s leading convenience and fuel retail brands. It is a subsidiary of Alimentation Couche-Tard, a global leader in convenience and mobility with more than 16,700 stores in 31 countries and territories, of which nearly 13,100 offer road transportation fuel. Alsulaiman Group, a leading Saudi holding group investing in various sectors including retail, logistics, technology, and real estate development,  adding up to a rich portfolio including “Circle K” convenience stores.

The Ministry of Energy is dedicated to enhancing the quality of services and operational efficiency of fuel stations across the Kingdom, focusing on modernizing infrastructure to meet consumer needs and expectations. These improvements are designed to adhere to the highest international safety standards, which will establish a standard of excellence within the industry.

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The hackathon featured a compelling presentation by H.E., Dr. Ghassan Alsulaiman, Chairman of Alsulaiman Group. Dr. Alsulaiman shared an insightful case study about the group’s journey, detailing the challenges and opportunities faced by family businesses in the Kingdom. His interactive session engaged the audience in a dynamic Q&A, offering valuable tips for the sustainability and growth of family-owned enterprises.

We extend our heartfelt congratulations to the winning teams and express our gratitude to all participants for their active involvement and insightful contributions. This event not only highlighted the resilience and innovation within family businesses but also underscored the importance of collaborative learning and exchange of ideas for future growth and success.

Watch the Hackathon coverage through our LinkedIn page

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In a pivotal move towards environmental stewardship, all packaging materials used at Salasa’s facilities are now 100% recyclable. This significant shift ensures that every box, plastic item, bubble wrap, pouch, and shrink wrap can be repurposed through recycling processes, aligning perfectly with Saudi Arabia’s broader environmental objectives.

Since the inception of its sustainability initiative just six months ago, Salasa has made substantial progress. The company has successfully repurposed a staggering 97 tons of packaging materials through meticulous recycling practices. This achievement underscores Salasa’s unwavering commitment to reducing waste and minimizing its environmental footprint.

Looking ahead, Salasa remains steadfast in its pursuit of sustainability excellence. The company is committed to exploring new avenues for environmental innovation, promoting responsible consumption practices, and further reducing its ecological impact.

Join Salasa in their commitment to sustainability and discover more about their initiatives on Linkedin!

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The “Local Market” initiative was held in collaboration with Afaq for Social Development and the Social Development Bank (SDB). This partnership was instrumental in bringing the initiative to life, ensuring that local talents received the exposure and support they needed to succeed. By investing in the growth and diversity of the community, Alsulaiman IKEA aimed to enrich the shopping experience for its customers, providing them with unique and locally made products.

Samer Sayegh, CEO of Alsulaiman IKEA, expressed his enthusiasm for the initiative, stating, “The ‘Local Market’ initiative is a testament to our dedication to supporting local talents and fostering community growth. We are proud to provide a platform that not only highlights the incredible skills and products of local families but also enhances the shopping experience at our IKEA Tahlia store.”

The launch of the “Local Market” initiative marked a significant step in Alsulaiman IKEA’s ongoing efforts to engage with and support the local community. The company looked forward to continuing this journey, creating more opportunities for local talents and enriching the lives of its customers through innovative and meaningful initiatives.

Watch the setup of the market here.

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